Virtual Prototype advantages over Physical packaging prototypes
Choosing virtual prototypes over physical prototypes when it comes to packaging design and evaluation. Package Prototyping is a catalyst for companies. It provides a healthy fertile ground for discussion and decision making.
It also drives efficiency and helps companies minimise and avoid hurdles and mistakes that will otherwise slow down the process of packaging development. And thus costing both money and time.
Virtual prototypes require few people to perform tasks as compared to it’s physical counterpart. The biggest drawback with Physical prototyping is its labour-intensive nature. That is printing, building, assembling and physically shipping it takes days.
All this coordination and manual process make for an expensive test for a single product/package.
Virtual prototypes significantly reduce these costs and make the process easier. You can read more about them here.